Align your investments with your values

The only fund that filters out human rights violators —with a 0% expense ratio.
The Ethical Pie
Explore Ethical Investing: Align Your Values with Your Portfolio

What Is The Ethical Pie?

The Ethical Pie is a custom investment portfoliow, with a 0% expense ratio, built for people who want to grow their money without supporting unethical industries. It screens out companies involved in:

Weapons
Military Contractors
Surveillance Tech
Tobacco
Excess Debt
Alcohol
Firearms
Gambling
Adult Entertainment
Impure Food Stocks
Usurious Institutions
Human Rights Violations
Zero Moral Compromise
The only fund that filters out gambling, usurious institutions, impure food stocks, pornography, alcohol, firearms, tobacco, excess debt, military industrial complex, AND human rights violations.
Zero Expense Ratio
The holy grail of investing – what every guru preaches about “low-cost index funds” but taken to perfection. While others charge 0.03-0.75% annually, we charge nothing. Low-cost index funds are what revolutionized investing and beat expensive mutual funds – M1 allowed us to go one step further and achieve true zero.
Long-Term Growth
Built for FIRE goals and long-term wealth building, following proven index fund strategies without the moral baggage.

Why The Ethical Pie Was Created

Most investing options force you to support things like war, big banks and human rights violations. I created The Ethical Pie to change that.

It’s a way to grow your money without compromising your values—whether you care about human rights, ethical labor, or faith-based investing. If the system wasn’t built for us, we build our own.

My Journey to Ethical Investing

When I first read A Simple Path to Wealth by JL Collins, I was ready to invest in VTSAX and build my future. The advice was simple: low-cost index funds, consistency, and let compounding work.

But when I looked deeper into what was actually inside VTSAX (and other index funds), I found war, alcohol, exploitation, excess debt, and destruction. That wasn’t something I could ignore.

I tried halal funds, but they came with high expense ratios. Then I discovered M1 Finance and realized I could build my own Pie with zero fees.

After years of refinement, even filtering out companies complicit in human rights violations that other “ethical” funds ignore, I created what you see today: the most refined ethical investment option available.

Who It's For

Ethical Investors

Who care about where their dollars go and want to sleep at night.

Faith-Based Investors

Seeking investments that align with religious principles and moral convictions.

Gen Z & Millennials

Ready to build wealth ethically without compromising your values? You have the most powerful advantage in investing: TIME. Starting early means decades of compounding growth working in your favor.

Gen Z & Millennials

Ready to build wealth ethically without compromising your values? You have the most powerful advantage in investing: time. Starting early means decades of compounding growth working in your favor.

Disillusioned with Wall Street

But still determined to build a better financial future.

Why Zero Expense Ratio Changes Everything

Investment gurus like JL Collins revolutionized investing by promoting low-cost index funds over expensive mutual funds. We’ve taken this principle to its logical conclusion: zero fees.

The Real Cost of Fees Over Time

Ethical Pie

0.00% expense ratio

$ 0
You keep everything!
Low-Cost Fund

0.20% expense ratio

$ 0
-$10,432 lost to fees
Average Fund

0.75% expense ratio

$ 0
-$35,421 lost to fees
Expensive Fund

1.50% expense ratio

$ 0
-$62,507 lost to fees
That’s why Warren Buffett, JL Collins, and every investing guru preaches low fees. We just took it one step further: zero fees.

Performance That Speaks

FundAnnual Return Total Return Expense Ratio
Ethical Pie10.82% 58.29% 0% ⭐
VTSAX (Total Stock Market) 10.50% 56.2% 0.03%
SPUS (Halal Pie) 11.65% 62.1% 0.49%
HLAL (Halal Pie) 10.78% 57.8% 0.50%
S&P 500 10.73% 57.5% 0.03%
IGDA (Global Halal) 2.16% 10.0% 0.40%
Comparison Factor Ethical ETF VTSAX SPUSHLALS&P 500 IGDA
Strong Performance (>10% Annual)
Excludes Human Rights Violators
Low Fees (<0.20%)
Good Diversification (<40% Top 10)
Shariah Compliant
Global Exposure
Energy Sector Timing
Ease of Management

Key Insights

Start Your Ethical Investment Journey

How to Get Started

Copy the Pie

Copy the Ethical Pie on M1 Finance - it takes just a few clicks

Set Up Auto-Deposits

Even $10/week is a great start. Consistency beats perfection

Stick With It

Long-term investing is where the magic happens. Stay the course